Top Festivals in Puerto Vallarta, Mexico: A Celebration of Culture, Joy, and Community (2025)

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Nestled between the sparkling waters of the Pacific Ocean and lush, green mountains, Puerto Vallarta is more than just a picturesque beach destination. It’s a town brimming with culture, history, and an unshakeable zest for life. One of the best ways to experience the spirit of Puerto Vallarta is through its festivals—vibrant celebrations that bring locals and visitors together to honor traditions, savor incredible food, and enjoy music, art, and dance.

Whether you’re a first-time visitor or a long-time fan of this seaside paradise, Puerto Vallarta’s festivals are a feast for the senses and a heartwarming reminder of the power of community. Let’s dive into the colorful world of festivals in Puerto Vallarta and discover why this town’s celebrations are truly unforgettable.

Top and Must Attend Festivals in Puerto Vallarta, Mexico: A Celebration of Culture, Joy, and Community (2025)

A Glimpse into Puerto Vallarta’s Cultural Spirit

Imagine walking along Puerto Vallarta’s famous Malecón boardwalk, where the sounds of crashing waves mix with live mariachi music, and the air is filled with the aroma of fresh tortillas and roasted chilies. Festivals here are not just events—they are an extension of the town’s vibrant energy.

Puerto Vallarta is a place where tradition meets modernity, and this blend is evident in its celebrations. From honoring ancient customs to embracing new cultural influences, the festivals in Puerto Vallarta reflect the town’s open-hearted and joyous personality.

Why Festivals Are Special Here

What makes Puerto Vallarta’s festivals so extraordinary is their ability to connect people from all walks of life. Locals and tourists come together to share stories, meals, and experiences. The celebrations are deeply rooted in Mexican culture, with a touch of Puerto Vallarta’s unique charm.

Many festivals are tied to religious or historical traditions, while others celebrate art, music, and culinary excellence. No matter the theme, one thing is certain: every festival is a chance to celebrate life in all its beauty.

Signature Festivals in Puerto Vallarta

1. Festival de Día de los Muertos (Day of the Dead Festival)

When: November 1–2 (annually).
Where: Across Puerto Vallarta, including the Malecón, public squares, and cemeteries. Altars and parades are set up in key areas, such as the Zona Romántica and downtown.

Please add to your calendar for 2025: Festival de Día de los Muertos

One of the most iconic celebrations in Puerto Vallarta is the Day of the Dead Festival, a cherished Mexican tradition honoring loved ones who have passed away. Far from a somber occasion, this festival is a joyful celebration of life and memory.

In Puerto Vallarta, the streets come alive with colorful altars (ofrendas) adorned with marigold flowers, candles, and photos of the departed. Parades wind through the town, featuring dancers dressed as skeletons, intricate face paintings, and elaborate Catrina costumes.

Visitors can join in by painting their faces, learning about the significance of the altars, and sampling traditional foods like pan de muerto (a sweet bread) and tamales. The festival is a heartfelt reminder of the importance of family and heritage.

2. Festival Gourmet International

When: November (exact dates vary, typically mid to late November).
Where: Participating restaurants and hotels in Puerto Vallarta, Riviera Nayarit, and Tepic.

If you’re a food lover, Puerto Vallarta’s Festival Gourmet International is a must-visit. Held every November, this event transforms the town into a culinary playground, showcasing the talents of world-renowned chefs alongside local culinary masters.

During the festival, participating restaurants offer special menus and host exclusive dining events where guests can savor everything from traditional Mexican dishes to international gourmet creations. Cooking classes, wine pairings, and tasting sessions add to the immersive experience.

This festival is a testament to Puerto Vallarta’s thriving food scene and its ability to bring people together over a shared love of great food and drink.

3. Our Lady of Guadalupe Festival

When: December 1–12 (annually).
Where: The Church of Our Lady of Guadalupe (Parroquia de Nuestra Señora de Guadalupe) and surrounding streets in downtown Puerto Vallarta. Processions take place throughout the city.

Every December, Puerto Vallarta honors the patron saint of Mexico, the Virgin of Guadalupe, with a festival that blends religious devotion and community celebration.

For 12 days leading up to December 12th, the streets are filled with processions, music, and vibrant decorations. Families, schools, and local organizations create floats, dress in traditional attire, and carry candles as they make their way to the Church of Our Lady of Guadalupe.

The festival culminates in a day of fireworks, folk dancing, and delicious street food. Visitors are invited to join the festivities, witness the deep spirituality of the event, and experience the warmth of Puerto Vallarta’s people.

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4. Semana Santa (Holy Week)

When: The week leading up to Easter Sunday (dates vary each year, typically March or April).
Where: Local churches, downtown Puerto Vallarta, and beaches. Religious processions occur in the city, and beaches are particularly popular during this time.

Semana Santa (Holy Week) is one of the most important religious celebrations in Mexico, and Puerto Vallarta is no exception. This week-long event, leading up to Easter Sunday, is a time of reflection, devotion, and community.

The festivities typically begin with solemn processions, reenactments of the Passion of Christ, and traditional church services. Streets are decorated with colorful flowers, candles, and religious artwork, creating a reverent yet festive atmosphere.

Puerto Vallarta also becomes a popular vacation spot during Semana Santa, with families flocking to the beaches to relax and celebrate the holiday. If you visit during this time, you’ll witness a beautiful blend of spirituality and celebration, making it a unique and meaningful experience.

5. Mexican Independence Day (September 16th)

When: September 15–16 (annually).
Where: Public squares, especially in downtown Puerto Vallarta. Celebrations focus on the main plaza, where the "Grito de Dolores" (Cry of Independence) is reenacted, followed by fireworks and festivities.

Forget Cinco de Mayo—Mexican Independence Day, celebrated on September 16th, is the true highlight of Mexico’s national pride, and Puerto Vallarta knows how to throw a party!

The festivities kick off on the evening of September 15th with the traditional "El Grito" (the Cry of Independence), a reenactment of the moment when Mexico’s fight for independence from Spain began. Crowds gather in the town square to hear the mayor or local officials shout, "¡Viva México!" as fireworks light up the night sky.

The next day, the streets are alive with parades, music, dancing, and delicious food. You’ll find everything from traditional Mexican dishes like pozole and chiles en nogada to refreshing drinks like aguas frescas. It’s a celebration of freedom, culture, and unity that will leave you feeling energized and inspired.

6. Festival de Guayabitos

When: January (exact dates vary).
Where: Rincón de Guayabitos, a town in the Riviera Nayarit, about an hour north of Puerto Vallarta. Events include cultural activities, parades, and traditional performances.

While not in Puerto Vallarta itself, the Festival de Guayabitos in the nearby town of Rincón de Guayabitos is a must-see event for anyone visiting the Riviera Nayarit region. Held annually in February, this festival celebrates the rich cultural traditions of Mexico with vibrant music, folk dances, and captivating art displays.

Visitors can enjoy live performances by mariachi bands, traditional Mexican dances, and exhibitions featuring local crafts and artisanal products. The festival takes place in a picturesque seaside setting, making it a perfect day trip from Puerto Vallarta. It’s a wonderful way to immerse yourself in the warmth and creativity of the region’s culture.

Seasonal and Art-Focused Events

1. Vallarta Pride

When: Late May (exact dates vary each year).
Where: Various locations across Puerto Vallarta, including the Zona Romántica, Los Muertos Beach, and public spaces.

As one of the most LGBTQ+ friendly destinations in Mexico, Puerto Vallarta hosts Vallarta Pride every May. This week-long event celebrates love, diversity, and inclusion with parades, beach parties, and cultural events.

The energy of Vallarta Pride is unmatched, with live performances, drag shows, and art exhibitions creating a festive atmosphere throughout the town. Whether you’re part of the LGBTQ+ community or an ally, Vallarta Pride is a celebration of unity and acceptance.

2. Puerto Vallarta International Film Festival

When: Typically in November (exact dates vary).
Where: Cinemas, cultural centers, and outdoor venues in Puerto Vallarta.

Film enthusiasts won’t want to miss the Puerto Vallarta International Film Festival, an annual event that showcases the best of Mexican and international cinema.

The festival features screenings in theaters and outdoor venues, as well as workshops and discussions with filmmakers. It’s a fantastic opportunity to immerse yourself in the art of storytelling while enjoying the stunning backdrop of Puerto Vallarta.

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3. Art Walk

When: Every Wednesday evening, October through May.
Where: Galleries in Puerto Vallarta’s historic downtown (El Centro).

For art lovers, Puerto Vallarta’s Art Walk is an absolute gem. Held every Wednesday evening from October through May, this recurring event transforms the historic downtown area into an open-air gallery.

Participants can explore some of the town’s best-known art galleries, which showcase an array of works from local and international artists. You’ll find everything from contemporary paintings and sculptures to traditional Mexican folk art and jewelry. Many galleries offer complimentary wine, creating a relaxed and welcoming ambiance as you stroll through cobblestone streets.

The Art Walk is more than just a showcase of creativity—it’s also a chance to meet artists, learn about their processes, and take home a piece of Puerto Vallarta’s artistic soul.

Let’s dive even deeper into Puerto Vallarta’s lively music, food, and seasonal festivals that showcase its unique charm and boundless energy.

Music, Dance, and Folklore in Puerto Vallarta’s Festivals

1. Vallarta Azteca Folk Dance Festival

When: April or May (exact dates vary).
Where: Public squares, theaters, and outdoor venues throughout Puerto Vallarta.

Please add to your calendar for 2025: Vallarta Azteca Folk Dance Festival

Dance is at the heart of Mexican culture, and the Vallarta Azteca Folk Dance Festival is one of the most dazzling ways to experience it. Held annually, this festival draws talented dance troupes from across Mexico and beyond to showcase traditional folk dances.

Picture a stage alive with swirling skirts, intricate footwork, and the harmonious sounds of guitars, violins, and trumpets. Every dance tells a story, whether it’s about love, history, or the rich traditions of the Mexican people. The colorful costumes and vibrant energy of the performers are sure to leave you in awe.

If you’re lucky enough to attend, you’ll witness not just a performance but a celebration of Mexican heritage and artistry.

2. International Mariachi Festival

When: Late August or early September (exact dates vary).
Where: Public squares, theaters, and local venues across Puerto Vallarta.

Please add to your calendar for 2025: International Mariachi Festival 2025

No celebration in Mexico would be complete without mariachi music, and Puerto Vallarta’s International Mariachi Festival is a spectacular tribute to this beloved tradition.

Held every fall, this festival brings together mariachi bands from across Mexico and around the world to perform in concerts, parades, and even intimate street performances. The soulful melodies of violins, the rhythmic strumming of guitars, and the powerful voices of mariachi singers fill the air, evoking both joy and nostalgia.

Visitors can also attend workshops to learn about the history and techniques of mariachi music or simply enjoy the unmatched beauty of live performances. It’s an unforgettable experience that will leave you humming mariachi tunes long after the festival ends.

3. Jazz and Blues Festivals

When: February (exact dates vary).
Where: Various venues, including outdoor stages, theaters, and restaurants around Puerto Vallarta.

For music lovers seeking something a bit different, Puerto Vallarta also hosts jazz and blues festivals that attract top-notch talent from around the globe. These events often take place in stunning outdoor locations, where the soothing sounds of saxophones and guitars blend perfectly with the sunset over the Pacific.

Whether you’re relaxing at a beachfront venue or grooving to live performances in a cozy café, these festivals offer a chance to appreciate world-class music in an intimate and scenic setting.

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Food, Drink, and Nautical Festivals

1. Restaurant Week

When: May 15–June 10 (annually).
Where: Participating restaurants across Puerto Vallarta and Riviera Nayarit.

Every May, Puerto Vallarta’s culinary scene shines during Restaurant Week, a beloved event that invites foodies to indulge in the town’s diverse flavors. Participating restaurants offer specially curated prix-fixe menus at accessible prices, allowing you to sample the best of Puerto Vallarta’s dining scene without breaking the bank.

From fresh seafood to authentic Mexican cuisine and international fusion dishes, the offerings are as varied as they are delicious. Restaurant Week is a fantastic way to explore the town’s culinary creativity—and a reminder that Puerto Vallarta is a paradise for food lovers.

2. Wine and Tequila Festivals

When: Dates vary, typically held in spring or fall.
Where: Hotels, restaurants, and special event venues in Puerto Vallarta.

No trip to Mexico would be complete without sampling tequila, and Puerto Vallarta takes this iconic drink to the next level with its tequila festivals. These events celebrate the region’s mastery of tequila and mezcal production, with tastings, cocktail-making classes, and food pairings.

Wine lovers are also in for a treat, as Puerto Vallarta hosts wine festivals that spotlight Mexican and international vintages. Whether you’re sipping a smoky mezcal or a crisp white wine, these festivals are all about savoring life’s finer things.

3. Ceviche and Aguachile Festival

When: Typically in late January (exact dates vary).
Where: Public event spaces, such as parks or the Malecón.

Seafood lovers rejoice! The Ceviche and Aguachile Festival is a lively celebration of two of Mexico’s most beloved seafood dishes. Local chefs and restaurants compete to create the most mouthwatering versions of these dishes, which feature fresh fish, shrimp, or octopus marinated in lime juice and seasoned with chili, cilantro, and other bold flavors.

Visitors can sample an array of ceviche and aguachile variations, from traditional recipes to creative twists, all while soaking up the festive atmosphere. Pair your plate with an ice-cold beer or a refreshing margarita, and you’ve got the recipe for a perfect day.

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4. Vallarta Beer Garden

When: Dates vary, often held during spring or summer.
Where: Outdoor venues or craft beer establishments in Puerto Vallarta.

Puerto Vallarta’s craft beer scene is on the rise, and the Vallarta Beer Garden festival is a testament to the town’s growing love for artisanal brews. Held annually, this event brings together local breweries, international craft beer makers, and beer enthusiasts for a weekend of tastings, food pairings, and live entertainment.

Visitors can sample a wide range of beers, from crisp lagers to bold IPAs and rich stouts, all while enjoying live music and a lively atmosphere. Food trucks and local chefs also participate, offering tasty bites to complement the brews. It’s a relaxed and fun event that’s perfect for beer lovers and anyone looking to enjoy Puerto Vallarta’s laid-back vibe.

5. Vallarta Cup Race Series

When: Every Saturday in January.
Where: Banderas Bay (starting from the Marina Vallarta).

Every January, Puerto Vallarta’s Banderas Bay becomes the stage for an exhilarating nautical event: the Vallarta Cup Race Series. This competitive sailing event attracts sailors and spectators from around the world, making it a highlight of the town’s maritime calendar.

Races take place every Saturday throughout the month, with yachts competing in a series of challenging courses. Visitors can watch the action from the shore or, for a truly unforgettable experience, join a sailing tour to get closer to the action.

The Vallarta Cup Race Series isn’t just about competition—it’s also a celebration of Puerto Vallarta’s deep connection to the sea. Post-race gatherings at the Vallarta Yacht Club offer a chance to mingle with sailors and enjoy the lively camaraderie that accompanies the event.

Special Mentions

1. New Year’s Eve in Puerto Vallarta

When: December 31.
Where: The Malecón, Los Muertos Beach, and various venues across the city.

If you’re looking for an unforgettable way to ring in the New Year, Puerto Vallarta offers one of the most vibrant celebrations in all of Mexico. As the clock ticks closer to midnight, the town transforms into a lively hub of festivities, with something to suit every kind of celebration-goer.

The heart of the action is the Malecón, the iconic seaside promenade. Here, you’ll find live music, street performers, and an electric atmosphere as locals and visitors gather to welcome the New Year. Vendors line the streets offering delicious street food, including tacos, elotes (grilled corn), and fresh churros, ensuring you’ll have plenty of energy to dance the night away.

As midnight approaches, all eyes turn to the sky for a dazzling fireworks display over Banderas Bay. The show is nothing short of spectacular, with colorful explosions lighting up the ocean and reflecting off the water. Many people toast with champagne or tequila as they watch, creating a festive and communal spirit.

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For those seeking a more upscale experience, Puerto Vallarta’s beach clubs, resorts, and restaurants host exclusive New Year’s Eve parties. These typically include gourmet dinners, live entertainment, and prime views of the fireworks. Some of the most popular venues include La Palapa, El Dorado, and Mantamar Beach Club, so be sure to book early if you’re planning to attend.

After midnight, the celebrations continue well into the early hours, with nightclubs like Mandala, La Vaquita, and Zoo Bar keeping the energy alive. Whether you’re dancing on the beach, sipping cocktails, or simply enjoying the festive ambiance, New Year’s Eve in Puerto Vallarta is an experience you’ll never forget.

2. Whale Watching Season

When: December through March.
Where: Banderas Bay (accessible via boat tours departing from Marina Vallarta or Los Muertos Pier).

While not a festival in the traditional sense, whale watching season in Puerto Vallarta is one of the most awe-inspiring natural events in the region. From December to March, humpback whales migrate to the warm waters of Banderas Bay to mate, give birth, and nurse their young.

During this time, visitors can take boat tours to witness these majestic creatures up close. It’s a breathtaking experience to see whales breaching, tail-slapping, and swimming with their calves. Many tours also include marine biologists who share fascinating insights about the whales and their behavior.

Whale watching season is a reminder of Puerto Vallarta’s connection to nature and its commitment to protecting the region’s marine life.

3. Turtle Season

When: July through December.
Where: Beaches across Puerto Vallarta, including Los Muertos Beach, Marina Vallarta, and Boca de Tomatlán.

Another incredible natural event in Puerto Vallarta is turtle season, which takes place from June to December. During this time, sea turtles come ashore to lay their eggs on the beaches.

Several conservation programs in Puerto Vallarta work to protect the eggs and ensure the survival of the hatchlings. Visitors can participate in turtle releases, where baby turtles are guided safely to the ocean. It’s a magical experience to watch these tiny creatures take their first steps into the sea.

Turtle season is more than just a spectacle—it’s a chance to connect with nature and support important conservation efforts.

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Celebrations Worth Planning For

If you're a tourist planning a trip to Puerto Vallarta, here are some of the top festivals and events I recommend you plan around. These festivals are vibrant, culturally rich, and offer unique experiences to make your visit unforgettable:

1. Vallarta Pride (Late May)

Why Go: A lively and inclusive celebration of LGBTQ+ culture. Expect parades, beach parties, live music, and art events in one of Mexico’s most LGBTQ+ friendly destinations.
Highlights: Zona Romántica comes alive with vibrant colors and big celebrations.

2. Festival de Día de los Muertos (Day of the Dead Festival) – November 1–2

Why Go: Experience one of Mexico's most iconic traditions, with colorful altars, parades, and cultural activities.
Highlights: The Malecón is decorated with altars and Catrinas (skeleton figures), and there are cultural performances throughout the city.

3. Festival Gourmet International (Mid-November)

Why Go: A paradise for food lovers, this event features world-class chefs, wine, tequila tastings, and exclusive dining experiences.
Highlights: Participating restaurants and resorts create gourmet menus and host cooking events.

4. Our Lady of Guadalupe Festival (December 1–12)

Why Go: A deeply spiritual and cultural event that showcases local traditions and religious devotion.
Highlights: Processions, fireworks, and music around the iconic Church of Our Lady of Guadalupe in downtown Puerto Vallarta.

5. Semana Santa (Holy Week, March or April)

Why Go: While it’s a religious event, it’s also a time when Puerto Vallarta is bustling with energy. Expect lively beaches, events, and processions.
Highlights: Religious processions and a festive atmosphere throughout the city.

6. Mexican Independence Day (September 15–16)

Why Go: Celebrate Mexico’s Independence Day with locals. The city comes alive with music, fireworks, and celebrations.
Highlights: The "Grito de Dolores" (Cry of Independence) reenactment in the main plaza and colorful street parties.

7. Whale Watching Season (December–March)

Why Go: While not a festival, this natural event is a must-see. Witness humpback whales breaching in Banderas Bay.
Highlights: Book a boat tour for an up-close look at these majestic creatures.

8. Restaurant Week (May 15–June 10)

Why Go: A great way to enjoy the city’s best dining experiences at discounted prices. Perfect for foodies!
Highlights: Enjoy multi-course menus at top restaurants across Puerto Vallarta and Riviera Nayarit.

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9. New Year’s Eve in Puerto Vallarta (December 31)

Why Go: Celebrate the new year with fireworks over Banderas Bay, beach parties, and live music.
Highlights: The Malecón is the center of activity with a vibrant and festive atmosphere.

10. Vallarta Azteca Folk Dance Festival (April or May)

Why Go: For a cultural immersion, this festival showcases traditional Mexican dances with colorful costumes and lively music.
Highlights: Performances take place at public squares and venues like Los Arcos Amphitheater.

11. International Mariachi Festival (Late August or Early September)

Why Go: Experience the iconic sounds of mariachi music in its truest form.
Highlights: Concerts and performances by mariachi bands from across Mexico and beyond.

12. Ceviche and Aguachile Festival (January)

Why Go: Perfect for seafood lovers. Sample fresh ceviche and aguachile prepared by the best local chefs.
Highlights: Held at public event spaces, often paired with live music and entertainment.

Best Times to Visit for Festivals:

November–December: For Day of the Dead, Festival Gourmet International, Our Lady of Guadalupe Festival, and New Year’s Eve.
May: For Vallarta Pride and Restaurant Week.
January–March: For whale watching, Vallarta Cup Race Series, and the Ceviche and Aguachile Festival.

By planning your visit around these events, you'll experience the best of Puerto Vallarta’s culture, cuisine, and natural beauty!

Tips for Making the Most of Puerto Vallarta’s Festivals

Plan Ahead: Many festivals coincide with high tourist seasons, so book your accommodations and activities in advance.
Embrace Local Culture: Learn a few Spanish phrases, try local foods, and join in the festivities to fully immerse yourself in the experience.
Stay Comfortable: Wear comfortable shoes and clothing, stay hydrated, and be prepared for crowds—especially during parades and major events.
Be Open to Surprises: Some of the best moments happen unexpectedly, like stumbling upon a street performance or tasting a dish you’ve never tried before.

With its rich cultural heritage, warm hospitality, and calendar full of exciting events, Puerto Vallarta is a destination that knows how to celebrate life. From music and dance to food and drink, the festivals here are an invitation to connect with the heart and soul of this beautiful town.

So why wait? Start planning your trip to Puerto Vallarta and discover the magic of its festivals for yourself. Whether you’re cheering on a mariachi band, savoring fresh ceviche, or admiring a parade of colorful costumes, you’re sure to leave with memories that will last a lifetime.

End: Festivals in Puerto Vallarta, Mexico: A Celebration of Culture, Joy, and Community